Paid Social Training:
A Practical 2-Day Crash Course

Practical training on planning, running, and improving Paid Social campaigns across social media platforms.

Thursday 3/12 - Friday 3/13, 2026

10AM - 12PM PST (daily)

Get Your Ticket Now

Sounds Familiar?

💰

Burning Cash

You're pouring money into social ads, but costs keep going up and you can't explain why, while conversions and efficiency barely move.

🤔

Unclear Optimization

It's hard to know what to change next in your paid social campaigns, whether to adjust budgets, audiences, creatives, or campaign structure.

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Too Many Metrics

Reports are full of numbers, but they don't help you decide what to do next. You have data, but it doesn't translate into clear actions.

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Hard to Scale

Budgets are increased in paid social campaigns without a clean structure, so inefficiencies multiply instead of results.

This training is built to fix that.

What You'll Master in 2 Days

Practical, actionable Paid Social tactics you can implement immediately

Paid Social Foundations

Understand how the major paid social platforms work with step-by-step best practices and pitfalls to avoid.

Audience Targeting Mastery

Learn the right way to use audience targeting to target your ideal customers across paid social ads.

High-Impact Campaign Structure

Build paid social campaigns designed to convert, not just get clicks or impressions.

High-Converting Ad Creative

See how to create paid social ads that grab attention and drive action using proven hooks

Measurement & Analytics

Learn which paid social campaigns bring in revenue, which ones burn budget, and where to scale.

Scaling Strategies

Identify revenue-driving paid social campaigns, cut the budget burners, and optimize to profitability.

Who This Is For

Paid Social Specialists

You manage paid social accounts and want clearer structure, better performance, and more confidence in your decisions.

Founders & Operators

You rely on paid social for customer acquisition and want to understand how it really works, so you can analyze results and find opportunities.

Marketing Managers & Directors

You oversee paid social budgets & teams and want to better evaluate performance and guide strategy.

Agencies & Consultants

You run paid social for clients and want to improve results while communicating performance more clearly.

This crash course is designed for paid social beginners to intermediates. We'll start with the fundamentals and build up to advanced strategies by day 2. If you want to win with social ads this training is for you.

Your 2-Day Paid Social Masterclass

Thursday, 3/12 - Friday, 3/13, 2026

10AM - 12PM PST

Live on Zoom

Interactive sessions

Replay Access

Watch anytime

Q&A Sessions (VIP)

Get answers

Resources

Templates included

Day 1 - Paid Social Foundations

Thursday, March 12 • 10AM - 12PM PST

Paid Social Strategy & Budgets

Audience, creative, and budget allocation

Campaign & Account Structure

Structure accounts and campaigns the right way

High-Converting Ad Creative

Learn the proven creatives formulas and hooks

Day 2 - Optimization & Scale

Friday, March 13 • 10AM - 12PM PST

KPI & Measurement

Understand campaign and creative level KPIs

Optimization & Testing

Learn how to use data to improve performance

Scaling Strategies

Learn which winning creatives to duplicate, iterate, and push into higher-budget campaigns

Q&A (VIP Only) • 12PM - 1:30PM PST (daily)

Get your specific questions answered. Come prepared with your specific questions, you'll be called by your name to come off mute & get answers.

Your Instructor

"Hi, I'm Helena Ronis. As the Co-founder and CEO of AllFactors, a marketing tracking and analytics software, I'm immersed daily in the data, trends, and strategies that drive real revenue for businesses, including my own.

I'm not teaching theory. I'm in the trenches every day, working with ad platforms, analyzing conversion funnels, and optimizing campaigns for our own growth and our customer's success.

My experience isn't from a textbook. It's forged in the demanding, fast-paced industry, where every ad dollar counts and measurable ROI is the only metric that matters.

I've scaled paid social efforts from scratch, and navigated the ever-changing landscape of paid advertising platforms (Meta's Andromeda for example :).

In this crash course, I'm sharing the exact, practical playbook I use to run profitable social ads campaigns, distilled from years of hands-on experience.

You'll gain direct access to the tactical knowledge, strategic mindset, and data-driven approach needed to run social media ads profitably.

You'll develop a practical, repeatable skill you can apply across platforms and businesses.

I'm excited to teach you this skill. Good on you for investing in yourself.

See you in the workshop!"

Helena Ronis

Expert In

Meta
Meta Ads
LinkedIn Ads
TikTok
TikTok Ads
YouTube Ads
Reddit Ads

The Skills You'll Gain

Practical, actionable Paid Social skills you can implement immediately.

Social Campaigns Planning

Structure campaigns, ad sets, and creatives so they're easier to manage, test, and scale.

Targeting & Retargeting

Create prospecting and retargeting campaigns the right way without audience overlap or wasted spend.

Budget Optimization

Distribute budget across paid social campaigns strategically and drive results without sacrificing efficiency.

Meaningful KPI Selection

Know which paid social metrics matter, which don't, and how to use them to make decisions.

High-Converting Ads

Structure and test high-converting ad creatives that consistently perform across paid social campaigns.

Scaling Strategically

Improve results systematically and scale the creatives that work without breaking performance.

Get Your Ticket

Invest in yourself. Gain the Paid Social skill that will serve you forever.

General

$599
$229

10AM-12PM PST (daily)

Training: 2 Days of LIVE Paid Social Training on Zoom ($599 value)

Replay: Access to the video recording + Resources & Community

Direct Access to Helena (in the VIP Room): Be in the room LIVE as Helena coaches marketers on their ad strategies. You'll watch and learn from questions, and take notes you can apply instantly to your own use case ($1,199 value)

1:1 Call With Helena to Troubleshoot your Ads: Personalized call to resolve your ads problems or help you setup ads from scratch to avoid mistakes and maximize profit ($2,999 value)

Popular

VIP

$1,199
$499

10AM-1:30PM PST (daily)

Training: 2 Days of LIVE Paid Social Training on Zoom ($599 value)

Replay: Access to the video recording + Resources & Community

Direct Access to Helena (in the VIP Room): Be in the room LIVE as Helena coaches marketers on their ad strategies. You'll watch and learn from questions, ask your own questions. Take notes and apply instantly to your own use case ($1,199 value)

1:1 Call With Helena to Troubleshoot your Ads: Personalized call to resolve your ads problems or help you setup ads from scratch to avoid mistakes and maximize profit ($2,999 value)

1:1

$2,999
$999

10AM-1:30PM PST (daily) + 1:1 call

Training: 2 Days of LIVE Paid Social Training on Zoom ($599 value)

Replay: Access to the video recording + Resources & Community

Direct Access to Helena (in the VIP Room): Be in the room LIVE as Helena coaches marketers on their ad strategies. You'll watch and learn from questions, and take notes you can apply instantly to your own use case ($2,999 value)

1:1 Call With Helena to Troubleshoot your Ads: Personalized call to resolve your ads problems or help you setup ads from scratch to avoid mistakes and maximize profit ($2,999 value)

What's Included

Everything you need in one place to achieve success with your Paid Social ads

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Live Training

Thursday 3/12 & Friday 3/13

2 days on Zoom Watch screen-share walkthrough

🎥

Replay Access

Can't make it live? Get video replay access to recordings so you can learn on your schedule.

📚

Worksheets & Templates

Paid Social templates, reporting workbooks, and checklists you'll use immediately.

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Community

Join our student community to share wins, ask questions, and stay connected after the workshop.

🙋

Live Q&A (VIP)

Personalized Q&A based on your use case. Ask a specific question based on your needs (VIP & 1:1 tiers).

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Personal Coaching (1:1)

1:1 strategy call included with 1:1 tier to adjust your ads together on a separate call (1:1 tiers only).

Frequently Asked Questions

Ready to join?

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