HURRY! EARLY BIRD TICKETS SALE ENDS FEB 20TH 💵
Practical training on planning, running, and improving Paid Social campaigns across social media platforms.
Thursday 3/12 - Friday 3/13, 2026
10AM - 12PM PST (daily)
until Early Bird ends
You're pouring money into social ads, but costs keep going up and you can't explain why, while conversions and efficiency barely move.
It's hard to know what to change next in your paid social campaigns, whether to adjust budgets, audiences, creatives, or campaign structure.
Reports are full of numbers, but they don't help you decide what to do next. You have data, but it doesn't translate into clear actions.
Budgets are increased in paid social campaigns without a clean structure, so inefficiencies multiply instead of results.
This training is built to fix that.
Practical, actionable Paid Social tactics you can implement immediately
Understand how the major paid social platforms work with step-by-step best practices and pitfalls to avoid.
Learn the right way to use audience targeting to target your ideal customers across paid social ads.
Build paid social campaigns designed to convert, not just get clicks or impressions.
See how to create paid social ads that grab attention and drive action using proven hooks
Learn which paid social campaigns bring in revenue, which ones burn budget, and where to scale.
Identify revenue-driving paid social campaigns, cut the budget burners, and optimize to profitability.
You manage paid social accounts and want clearer structure, better performance, and more confidence in your decisions.
You rely on paid social for customer acquisition and want to understand how it really works, so you can analyze results and find opportunities.
You oversee paid social budgets & teams and want to better evaluate performance and guide strategy.
You run paid social for clients and want to improve results while communicating performance more clearly.
This crash course is designed for paid social beginners to intermediates. We'll start with the fundamentals and build up to advanced strategies by day 2. If you want to win with social ads this training is for you.
Thursday, 3/12 - Friday, 3/13, 2026
10AM - 12PM PST
Interactive sessions
Watch anytime
Get answers
Templates included
Thursday, March 12 • 10AM - 12PM PST
Paid Social Strategy & Budgets
Audience, creative, and budget allocation
Campaign & Account Structure
Structure accounts and campaigns the right way
High-Converting Ad Creative
Learn the proven creatives formulas and hooks
Friday, March 13 • 10AM - 12PM PST
KPI & Measurement
Understand campaign and creative level KPIs
Optimization & Testing
Learn how to use data to improve performance
Scaling Strategies
Learn which winning creatives to duplicate, iterate, and push into higher-budget campaigns
Get your specific questions answered. Come prepared with your specific questions, you'll be called by your name to come off mute & get answers.
"Hi, I'm Helena Ronis. As the Co-founder and CEO of AllFactors, a marketing tracking and analytics software, I'm immersed daily in the data, trends, and strategies that drive real revenue for businesses, including my own.
I'm not teaching theory. I'm in the trenches every day, working with ad platforms, analyzing conversion funnels, and optimizing campaigns for our own growth and our customer's success.
My experience isn't from a textbook. It's forged in the demanding, fast-paced industry, where every ad dollar counts and measurable ROI is the only metric that matters.
I've scaled paid social efforts from scratch, and navigated the ever-changing landscape of paid advertising platforms (Meta's Andromeda for example :).
In this crash course, I'm sharing the exact, practical playbook I use to run profitable social ads campaigns, distilled from years of hands-on experience.
You'll gain direct access to the tactical knowledge, strategic mindset, and data-driven approach needed to run social media ads profitably.
You'll develop a practical, repeatable skill you can apply across platforms and businesses.
I'm excited to teach you this skill. Good on you for investing in yourself.
See you in the workshop!"
Expert In
Practical, actionable Paid Social skills you can implement immediately.
Structure campaigns, ad sets, and creatives so they're easier to manage, test, and scale.
Create prospecting and retargeting campaigns the right way without audience overlap or wasted spend.
Distribute budget across paid social campaigns strategically and drive results without sacrificing efficiency.
Know which paid social metrics matter, which don't, and how to use them to make decisions.
Structure and test high-converting ad creatives that consistently perform across paid social campaigns.
Improve results systematically and scale the creatives that work without breaking performance.
Invest in yourself. Gain the Paid Social skill that will serve you forever.
10AM-12PM PST (daily)
Training: 2 Days of LIVE Paid Social Training on Zoom ($599 value)
Replay: Access to the video recording + Resources & Community
Direct Access to Helena (in the VIP Room): Be in the room LIVE as Helena coaches marketers on their ad strategies. You'll watch and learn from questions, and take notes you can apply instantly to your own use case ($1,199 value)
1:1 Call With Helena to Troubleshoot your Ads: Personalized call to resolve your ads problems or help you setup ads from scratch to avoid mistakes and maximize profit ($2,999 value)
10AM-1:30PM PST (daily)
Training: 2 Days of LIVE Paid Social Training on Zoom ($599 value)
Replay: Access to the video recording + Resources & Community
Direct Access to Helena (in the VIP Room): Be in the room LIVE as Helena coaches marketers on their ad strategies. You'll watch and learn from questions, ask your own questions. Take notes and apply instantly to your own use case ($1,199 value)
1:1 Call With Helena to Troubleshoot your Ads: Personalized call to resolve your ads problems or help you setup ads from scratch to avoid mistakes and maximize profit ($2,999 value)
10AM-1:30PM PST (daily) + 1:1 call
Training: 2 Days of LIVE Paid Social Training on Zoom ($599 value)
Replay: Access to the video recording + Resources & Community
Direct Access to Helena (in the VIP Room): Be in the room LIVE as Helena coaches marketers on their ad strategies. You'll watch and learn from questions, and take notes you can apply instantly to your own use case ($2,999 value)
1:1 Call With Helena to Troubleshoot your Ads: Personalized call to resolve your ads problems or help you setup ads from scratch to avoid mistakes and maximize profit ($2,999 value)
Everything you need in one place to achieve success with your Paid Social ads
Thursday 3/12 & Friday 3/13
2 days on Zoom Watch screen-share walkthrough
Can't make it live? Get video replay access to recordings so you can learn on your schedule.
Paid Social templates, reporting workbooks, and checklists you'll use immediately.
Join our student community to share wins, ask questions, and stay connected after the workshop.
Personalized Q&A based on your use case. Ask a specific question based on your needs (VIP & 1:1 tiers).
1:1 strategy call included with 1:1 tier to adjust your ads together on a separate call (1:1 tiers only).